Finding Peace Amidst the Work
My name is Jim Emmerling, and I am the owner of EM Media, an award winning advertising agencey based in Steubenville, Wheeling and Pittsburgh. Ask my team to rattle off their top 3-5 things I’m known for saying, and, “This isn’t an 8-5 job,” will be somewhere at the top. There is no doubt […]
Inbound Marketing Translates to Lasting Customers
Inbound marketing is about telling your story on your terms and having more control over how you are remembered now and in the future. It is the natural intersection of marketing and public relations. You show your value and give a targeted audience the chance to interact with you. The more quality your content, the […]
The Power of Patience in Inbound Marketing
When you invest in inbound marketing, you invest in becoming a media source. You no longer have to invest in buying spots and slots on someone else’s programming. You ARE the producer and the medium.
What If You Were Trusted With the Truth?
What if You Were Trusted with the Truth? When I started EM-Media over 20 years ago, there was a belief that you couldn’t believe anything you heard in advertising. We were constantly fighting this invisible enemy of mistrust.
When Controversy Strikes, Concentrate on What Really Matters
Hurricane Harvey. Hurricane Irma. And now Hurricane Maria.
How Entertainment is Designed to Create Insanity
“Jim, you’re candid, but you’re sensitive” is a line my right-hand man Wayne says to me all the time. That’s how I’m going to be in this week’s blog post. As you know, I am a strong advocate for uplifting others whenever possible, but I feel as if I must get some tough thoughts surrounding many […]
Em-Media set to unveil new Northside Media Center
It’s a special week at Em-Media as our team holds an official ribbon cutting ceremony at our Northside Media Center on Thursday.
Change is Essential for Community Growth
“Progress is impossible without change, and those who cannot change their minds cannot change anything.” – George Bernard Shaw Change is scary. Change removes us from our comfort zone and places us in unfamiliar territory. It requires adaptability and perseverance.
A Lesson in Personal Branding: Behind the Jimmer Jab
Being a Good Neighbor Means Doing the Hard Things
